ZdNetAsia Article on Flash Lite

Posted on March 27th, 2007 by admin.
Categories: Adobe, Flash Lite.

ZDNetAsia recently posted a great article about Flash Lite and Adobe’s continuing efforts to challenge Java as the ultimate write once, run anywhere platform. It’s a very long and well written article that includes quotes from quite a few big folks in the Flash community.

One quote comes from someone that I’ve had the pleasure of meeting with several times, Anup Murarka - Adobe’s Director of Technical Marketing:

“If you look at the traditional developer community, the creative professionals that have used Adobe products for years and years, there is a real interest,” Murarka says. “They are trying to figure out what they should do in mobile. Flash is proving to be three to five times faster for the application and content development than most of the technologies they have used in the past. But I don’t think Flash is a direct competitor for Java, because they solve different needs — Java is meant for a programmer, and Flash is meant for a creative professional.”

There’s also a quote in there by Dale Rankine, founder of Moket and a big name in the mobile Flash community.

Overall it’s a great article that talks about a lot of factors that are shaping the mobile development platform today. Highly recommended reading. :)

Read the ZDNetAsia article on Flash Lite here.

[tags]Adobe, Flash Lite, BREW, J2ME, ZDNet, Dale Rankine, Mobile[/tags]

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Creative Suite 3 announcements today

Posted on March 27th, 2007 by admin.
Categories: Adobe.

The big news for creative professionals today is the “official” announcement of the pricing, features, and schedules for the highly anticipated Creative Suite 3, which Adobe is calling their largest release ever. I’m particularly interested in Flash CS3. :)

This new version of Flash does away with all the old Macromedia branding, and features unprecedented integration with Illustrator and Photoshop. In the past, importing Illustrator files into Flash was an adventure. You kind of had to cross your fingers and hope that things came out well. Now Adobe is promising that what you see in Illustrator will be pretty much what you see in Flash after you do your import. You can choose to import the entire layer hierarchy of Photoshop/Illustrator files or you can choose which layers you want to import. You can also keep Photoshop text as editable text in Flash and convert Photoshop layers/groups to movie clips.

I personally am looking forward to all the new hotness. I can’t count how many times I’ve had to face the ordeal importing Illustrator files because a designer I was working with couldn’t handle the Flash beast. This new integration with other Adobe products and the awesome features of Device Central and the first bundled release of ActionScript 3 make this upcoming Flash version the most important release in years.

For one of the better reviews of Flash CS3, look at http://corporatemedianews.digitalmedianet.com/articles/viewarticle.jsp?id=118684

[tags]Adobe, Flash, Creative Suite, Illustrator, Photoshop[/tags]

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